Björn Groenewold
CEO & Expert for Franchise Digitalisation
About Björn
Björn Groenewold has been CEO of hyperspace GmbH since 2025 and is responsible for the company's technical and strategic direction. With more than 15 years of experience in IT consulting and software development for franchise systems, he has played a key role in making hyperspace one of the leading providers of cloud solutions for franchise management in the DACH region. His background includes designing and implementing store check systems, audit apps and CRM solutions for well-known franchisors in hospitality, retail and services. In addition to product development, he is committed to hands-on consulting for franchise companies: mapping processes digitally, securing quality standards and supporting partners efficiently. Before joining hyperspace, he gained experience in software architecture and cloud computing. He holds a degree in computer science and specialises in cloud architectures, SaaS solutions and the digital transformation of sales and quality processes. His articles and talks on topics such as franchise digitalisation, store checks and GDPR-compliant software appear on the company blog and at industry events.
Expertise
Qualifications
- Degree in Computer Science
- Over 25 years of experience in software development
- Specialist in cloud architectures and SaaS solutions
Responsibilities
- Strategic corporate leadership
- Technical product development
- Customer consulting for complex projects
Publications
- Digitalisation in Franchise Systems: Best Practices
- Cloud Migration for Mid-Sized Companies